Trying to make the same move Apple made years ago, less emphasis on computer hardware, more emphasis on mobile. Smart move, if it's not too late.
Who is their market? Ex-Blackberry users? Better hurry before those are all gone. I can't think of another demo for Windows Phone.
Unhappy iOS or Android users? If they can upstage them they could steal some users. Not the fanboys but the large chunk of fickle users which also are with those platforms because they suit their needs now.
I sold on Nokia quality and windows phone user experience after owning an iPhone.
This move will allow them to accelerate development and make them more competitive. Windows phone market share is growing at a good clip, but they are still less than 10%. I have a Nokia 920 and plan on sticking with windows phone so long as MS sticks with it.
Globally, Windows Phone has 4.1% of the market, so it isn't even half of 10%, but they are growing faster than any other OS.
I've said it before, and I'll say it again. I liked my old Windows phone.
As for Semi's fuzzy math, it's sound logic.
A company doesn't need to be in first of second place to make a decent profit or good product. They just need to make the right decisions to stay profitable. This we've seen demonstrated by Blackberry. (They gave up their search for a new buyer today.)
Microsoft isn't famous for always making the right choices, but their phones have been doing well lately.
Windows has almost doubled its market share in the last year, but I don't think they really have a chance in the long term. Consumers don't want a 3rd choice for mobile OS. They don't really want any choice, but Apple has this weird ability to stay relevant with only 10% of a market, so consumers will have to pick between Android and iOS for the next 5 to 10 years.
All of those folks that bought windows phones in the last year would probably disagree with you. Hell, anybody that reads the moronic arguments about Droid vs iOS that we have here, just might go with Windows so that they wouldn't have to deal with the Droid/iOS fanboys.
Most people don't deal with fanboys. They buy a phone and use it without a lot of thought. I think the market can support one commodity OS and one boutique OS. There might be room for an open OS some day, but that won't be Windows.
Apple is the Betamax of the tech world![]()