Common Sense Meets Commerce in Subway’s Phelps Ad

[hexagram]

Five months after breakfast cereal maker Kellogg’s axed Michael Phelps as an endorser after a photo of him appearing to smoke out of a bong surfaced, Subway has released its first ad featuring the Olympic champion.

Not only does Subway’s ad demonstrate an understanding that Americans care way more about Phelps’ amazing accomplishments than they do about his very ordinary controversy, but it actually articulates that sentiment: “You can always be yourself at Subway.â€

Kellogg’s apparently found it inconvenient that a marijuana user should also be wildly successful, but Subway’s approach is far more sensible and smart. I mean, what kind of advertising honcho would recommend condemning an American icon for committing an act nearly half your target audience has committed?

Common Sense Meets Commerce in Subway’s Phelps Ad — MPP Blog

[ame=http://www.youtube.com/watch?v=UuH-Lf3aGdU]YouTube - Michael Phelps SUBWAY Commercial[/ame]

 

[memebag]

Fantastic.

 

[hyson]

Phelps... what a doof.

Great swimmer though. Probably gets lots of pu$$y.

 

[xan_user]

pot sells.

kelloggs is sofa king we todd did. they missed a golden opportunity big time.

 

[ctkatz]

pot sells.
the us government is sofa king we todd did. they missed a golden opportunity big time.

fixed

 

[Steel Cranium]

Perfect fit: Post reefer munchies = subway.

White Castle should do the same with John Daly: After a hard 12-pack on the course, I'm ready for white castle sliders...

 

[semipenguin]

Post & General Mills make better cereal

I'll give give my money to Subway dispite the gumpy sandwich artists
Posted via Mobile Device

 

[xan_user]

Post & General Mills make better cereal

I'll give give my money to Subway dispite the gumpy sandwich artists
Posted via Mobile Device

they're not grumpy here in NorCal.
they must be taking their 4:20 safety meeting breaks with phelps?