PlayOn media software has allowed Netflix streaming to a PS3 for some time now. Its better too cause you can stream stuff even with a $4.99/month plan (what I have). Most others require $8.99 minimum Netflix plan. Not sure how this new PS3 Netflix plan will be, but with the 360, you also have to have a Xbox live gold plan ($50/yr).
Granted, you have to have a home network & PC running the installed PlayON software in order to have it work with Netflix streaming, but I imagine most of the PS3 owners out there are tech savy to some extent & already have a desktop of some sort & home network running as well.
That is kinda lame that you will need the disc to play the Netflix Instant service on the PS3. I ordered my disc. So now that's Mac Mini, Tivo HD, XBOX 360 and PS3 that can all play Netflix Instant from my entertainment center.
Not sure how this is a bad thing this all seems like a good thing for the Netflix customer.